No shame, no fake numbers

Our promise

Koomo exists because most tools for building habits work beautifully on good days and abandon you on bad ones. These are the beliefs we're building on, and the lines we won't cross.

What we believe

  1. Your word is the proof. You know what happened today. Koomo trusts what you tell it.

  2. Coming back is the real skill. Everyone misses days. The people who get somewhere are the ones who return quickly.

  3. Honesty beats perfection. If saying "I didn't do it today" costs you something, you'll stop saying it. Then you can't plan around reality.

  4. Small still counts. Twenty minutes on a hard day keeps a plan alive. Zero because "it wasn't the full two hours" ends it.

  5. An honest ending is a real ending. Sometimes a plan doesn't fit your life anymore. Ending it honestly and starting a better one is not quitting.

  6. Support, not pressure. Friends should make coming back easier, not make you afraid of being seen.

What Koomo will never do

  • Never shame you for a missed day, in words, colours or numbers.
  • Never show your private reasons or notes to anyone else.
  • Never rank you against friends or show leaderboards.
  • Never use fake testimonials, fake user counts or invented statistics.
  • Never let money change hands between users.
  • Never sell your personal data.

Why doesn't Koomo use streaks?

Streaks are good at one thing: making a long unbroken run feel valuable. That's also the problem. The longer the run, the more a single missed day costs, and the more tempting it is to hide the miss or give up after it. Koomo counts the days you showed up and the times you came back. Both numbers only go up.

Why are there no leaderboards?

Rankings turn a personal goal into a competition. The person at the bottom of a leaderboard is often the person who most needs support, and the ranking tells them they're at the bottom. Koomo is built so friends make coming back easier, not so anyone keeps score.

Where we're building from

Koomo is for anyone, anywhere, working on anything. We're opening to small groups first so we can listen closely before opening to everyone.

"Why I'm building Koomo" — a note from the founder →

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